Being a builder
The homes we provide will be a response to the
needs of current and future Colne communities.
We will offer a range of rent and ownership
products that are accessible to the markets in
which we operate.
We will continue to deliver homes through Iceni
if it makes business sense to do so – we believe
that our 10 year partnership with others reflects
our belief in adding value through relationships.
We will look at other models of delivery to
ensure that our commitment to build homes
for sale enables us to protect and grow our
commitment to social housing. We will build
homes for sale anywhere that gives us the
best values and the greatest opportunity to
re-invest in our social commitments.
Being an asset
Our assets are our strength. We will forward
plan to five years the works that will be required
to keep a Colne home the best home it can be.
We will make business decisions based on sound
data and evidence and will actively rationalise
our assets to ensure they work hard to keep us
financially strong and regionally active.
Being a community
Our approach to Community Investment will
focus on life skills, employability and training
with outcomes providing evidence of financial
self-reliance and wellbeing. We will build on
our Community Builders Fund and continue
our positive relationship with Foundation East.
Being a resilient
Our commitment is to be a resilient business
able to be fleet of foot; capable of facing the
head winds and knowing when to make the right
decisions at the right time for the right reasons.
We aim to keep operating margins at 35% and
will always aim to maintain our AA- credit rating.
We will be clear about continuous improvements
year on year. We will set stretching key performance
indicators and annual value for money targets,
which reflect doing the right things in the right
way. We will encourage innovation and be open to
investigating new business streams, sharing services
and working with others differently if there is clear
evidence to the “why?” and “what for?”
We will be brave about having difficult
conversations to make sure we support our people
and our customers through demanding times.
Our people will be recruited for the right
behaviours and skills for the job required. We
will trust our people to make the right decisions
and we will utilise and grow their skills to ensure
their personal success and the success of Colne.
We will provide a transparent and safe environment
with clear boundaries, systems and processes which
ensure we have a fully competent, confident and
We will build a resilient leadership model across
Colne, adopted by both existing managers and
the right leaders of the future. Our managers will
be progressive in their outlook to life. They will
provide consistent leadership in line with our
values and expected behaviours and they will be
highly skilled (but not always in a technical way).
They will understand business and the essential
ingredients of great business.