Residents are being given the chance to create history by coming up with a new street name.
Colne, the Essex-based housing association, is building 21 modern affordable homes on the former Crossman House site off Station Approach, Braintree, to help ease the local housing crisis.
A new road is being constructed to access the two new apartment blocks, which will be ready for occupation in winter 2017.
Colne’s Chief Executive Sara Thakkar said: “This is a great opportunity for local people to come up with a brand new street name which will, quite literally, put this development on the map.
“Colne is committed to enabling people in Braintree and the surrounding areas to live independently by providing new homes to meet their needs.”
Colne’s building partner Iceni Homes has been working with Braintree District Council to develop the one and two-bed apartments on the site of a former Essex County Council office block which was demolished in November.
The homes are being offered at affordable rents to local residents on Braintree District Council’s housing register after the site was acquired with a £325,000 grant from the council, supported by a £360,000 grant from the Government’s Homes and Communities Agency.
Cllr Lady Patricia Newton, the council's Cabinet Member for Housing and Planning, said: “We want to improve the availability of affordable homes so when the opportunity came up to acquire this brownfield site in such an excellent location, close to the town centre and the station, we were keen to invest.
“These new homes will be let to local people through our housing register and I am delighted that all the ground floor flats will have level access showers which will be perfect for people with reduced mobility.”
Colne manages more than 3,000 homes in Essex including in Braintree, Witham, Maldon, Chelmsford, Tendring, Uttlesfield and Colchester.
Submit your ideas for the new street name to firstname.lastname@example.org by December 16. Include your name, address and phone number and why you chose the name. Names will be presented to the council who will the make the final decision.
Street names, according to guidance offered by Braintree District Council, may be derived from field names, geographical names, historical names or any connection to the site in question. They must not already exist in Braintree.
Surnames of deceased people may be used in exceptional circumstances, such as someone who has done good work and been recognised by the community and society in general. Name suggestions will be advertised at the site for 21 days, in case anyone wishes to lodge an objection to any of the proposed names.